“Just to clarify… Neither Aishwarya nor I will be performing or attending IIFA Toronto. Classic case of jumping the gun!” Abhishek posted on micro blogging site.

The film ‘Chillar Party is co-produced by Ronnie Screwvala’s UTV Motion Pictures. The story of the film revolves around 7 children and their lives who defeat the odds and prove their loyalty to a friend.

Salman is excited over the film’s premier at the bollywood’s major film event. “‘Chillar Party’ is very close to my heart, the concept appealed to me and the children’s performances were endearing. This is the first film under SKBH (Salman Khan Being Human) Productions and we felt there was no better place to screen the movie than at the IIFA film festival. For me, IIFA is home-grounds and it can’t get bigger than IIFA in Toronto,” said the actor.

Toronto being hugely populated by the Punjabi migrants, the IIFA has designed it in such a way that they reach to the Punjabi population of the country which inhibits in the four major cities – Toronto, Markham, Brampton and Mississauga.

The selected film which will be showcased at this year’s IIFA has a mix of bollywood classics and blockbusters based in and around Punjab. The films which make the list of the premier are Rang De Basanti”, “Dabangg”, “Chashme Badoor”, “Dil Bole Hadippa”, “Veer Zaara”, “Dilwale Dulhania Le Jayenge” and “Yamla Pagla Deewana”.

“We are pleased to open the festival with the much-anticipated, ‘Chillar Party’,” told Sabbas Joseph, director, Wizcraft International Entertainment, the organisers of the event to the Mid-Day.

While the movie buffs across the globe will fix their eyes to their television sets, newspapers and internet on February 27, 2011 to find out the winner of the Academy Awards 2011, an honor which an actor dreams as soon as he steps into the world of entertainment – Hollywood. Oscar Awards is no less than an honor and prestige for an actor in his/her career; it is so big that even the nominations fills an actor with the mist.

However, the question is not how fair or unfair the Hollywood awards are, but we are looking into the Bollywood awards with the perspective that how much an actor, director and technical department of our industry feel [honored or dishonored] with the awards bollywood strangely offers for the brilliant acting or films of the year, which on any scale discredits the performance to attendance.

Many bollywood actors in the past just shook away the idea of attending a bollywood award events like, Filmfare, Screen Awards, Stardust Awards, Apsara Awards and many others which are more or less has become a backstage fixing.

Aamir Khan, one of the most successful actors in Bollywood has long time back declined attending these awards claiming they are no more than a pre-planned listing where lobbying matters than the performance.

Recently, few other actors have joined Aamir by terming these awards as an exercise depending on the attendance.  “Bahut baar aisa hua ki award function mein pehle bol dete hain, aap award function mein aao to aapko award diya jayega”, (It happens many time that you are asked that if you attend the function, you will get the award), said Madhur Bhandarkar, when he was asked about the award nights.

The National Award winner director gets voice in another National Award winner actor Ajay Devgan who also said, “If you attend the awards you get the awards”.

You can easily make out why these actors and directors are lambasting these events when you go through the nominations where even for the ‘Best Film’ awards they have at least three kinds of categories which make it a laughable material. In the words of Emraan Hashmi, “If you see any award ceremony, they are pleasing everyone. There are three categories for every actor… it’s ridiculous… and three awards given to music. I really don’t want to be part of the circus. The whole industry goes and claps for it but I don’t want to be part of it”.

There is no doubt that Bollywood awards are more or less influenced by some actors – biggies – like Shah Rukh Khan and Amitabh Bachchan to name a few, else Aishwarya Rai Bachchan (Zee Cine special jury award for ‘Guzaarish’) and SRK got Best Actor award for My Name is Khan, knowing the actor’s performance could have easily beaten by Hrithik Roshan (Guzaarish).

Now you have to think twice before clapping while watching a bollywood award ceremony.

The organizers are expected to rope ‘Dabangg’ star ‘Salman Khan’ as their IIFA brand ambassador. The actor who is riding high on the super success of ‘Dabangg’ filled the Amitabh’s place last year too.

However, Amitabh Bachchan has twitted over fans query on the social networking site ‘Twitter’ claiming: “It’s not me .. it’s the organizers of IIFA that do not want me in Toronto.. Sri Lanka was the same.”

The reply looks painful pointing towards organizer’s wishes to drop the Super star Amitabh rather than Amitabh himself quit to lead the Bollywood’s show outside the country.

May be organizers are thinking otherwise that if Amitabh will be their brand ambassador they will have to give away few awards to Abhishek Bachchan and Aishwarya Rai Bachchan!! Isn’t it?